Virtual blog tours (Type 1) talked about hosting your book tour on your own website. The next type of tour (Type 2) describes a tour blitz, where all the scheduled stops are done on the same day, preferably at the same time.
Today’s tour (Type 3) is a multi-day, multi-blog event. The author decides the number of blogs to visit spread out over a period of time. For example, the tour may run for 7 or 10 consecutive days (a stop a day) or 20 days (two days a week), or longer. You choose what is most convenient for you.
Benefits of Conducting a Multi-day, Multi-blog Virtual Book Tour
This format allows you more time to create content and forward it to the host in advance of it appearing on their website. It also allows time to connect with tour followers and provides time to write supplemental posts related to the tour stop on your own blog.
Another idea is to include a link to the next day’s stop at the end of the post, which is one way to show appreciation to your hosts. This also gives your followers a heads-up regarding the next day’s stop.
You can develop additional interest in your virtual book tour if you regularly provide tour updates and links on your social media channels. This will provide an opportunity for your regular followers, who may have missed a stop or two, to catch up and enjoy the rest of your book tour.
Call to Action
Always include a Call to Action such as: come back for the next installment, purchase the book from your sales page, or ask them to share your links with their associates and friends.
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Note: If you need help with planning and conducting your virtual book tour, contact a member of our team of professional author assistants at: email@example.com.